Category

UI&UX

Type

Team Work

Client

SF Football Club

▸Project Background

SF City is a football club, located in San Francisco. Client wanted a redesign their website to meet the need of young generation.

Illustration

(Overall view)


▸Redesign goal

• Evaluate and improve the user-journey and navigation


• Reduce redundancy and make user navigation simpler

• Cater website towards team culture and fan connection



▸Heuristic Analysis

Overall

Illustration Illustration

Homepage

Illustration

Membership

Illustration

Get Involve

Illustration

season

Illustration

news & events

Illustration Illustration

shop

Illustration

▸Wireframe
Illustration
▸UI

styleguide

Illustration Illustration

Final design

Illustration